ITEN 2nd Thursday @ Venture Cafe
2nd Thursday is ITEN’s signature monthly event connecting entrepreneurs and emerging tech companies with subject matter experts, other founders, and a diverse innovation community, typically held every month at Venture Cafe, 4240 Duncan Avenue, St. Louis, MO, 63110; but virtual until further notice.
Monthly 2nd Thursday Schedule:
• 3:30 – 6:30 Mentor Office Hours by appointment
• 4:00 – 5:00 Small Group Discussion led by Subject Matter Experts
• 5:00 – 6:00 Main Event on Topic Important to Tech Entrepreneurs
Please note that the 2nd Thursday schedule may vary from what is listed above while Venture Cafe is held virtually due to COVID-19.
The information below is the most up-to-date:
Thursday, August 13th
4:00 – 4:50pm – Building a Strong B2B Sales Playbook for your Startup
led by John Grispon–serial entrepreneur, Founder of Early Revenue, and former ITEN Entrepreneur in Residence
When you are an early stage startup founder you are required to wear many hats. One that can often be the most challenging is leading sales, as many soon realize just because you know your product better than anyone doesn’t mean you know how to sell it. From the right messaging to the right strategy and process, it is important to create a strong sales foundation that is executable when founder-led and also scales as you build a sales team.
If you are a founder launching and growing a B2B tech company, and selling to mid-market or enterprise accounts, this is a not-to-be missed session from a seasoned, successful entrepreneur that will help you build an understanding of the key components of a powerful sales playbook.
In case you missed it, check out last month’s 2nd Thursday event….
Check out our YouTube Channel to see videos of all past events!